BrandConnect Content Marketing

Reach your CPI Target Audience with Content that Resonates with the NEW BrandConnect from Chemical Engineering

Chemical Engineering’s NEW BrandConnect allows you to connect directly with the Chemical Engineering audience by placing your content alongside relevant Chemical Engineering editorial content, maximizing discoverability in context.

You benefit from aligning with the superior editorial expertise and journalistic integrity of the Chemical Engineering editorial team. Subscribers rely on the editors of Chemical Engineering to deliver industry news, technology fundamentals, and expert analysis of industry operations and trends. When we connect your brand to our sophisticated and engaged audience, while associating them with the leading trends and respected editorial experts, we get results.

This is BrandConnect REDEFINED. New program, new pricing.

68.30% of readers read sponsored content (content generated by a product or service supplier) on websites.*

91% of B2B brands utilize content marketing.**

* Source: 2020 Chemical Engineering E-Media Survey.   ** The Content Marketing Institute (CMI)

PROGRAM DETAILS

SILVER – $5,500
One content asset
Content promotion campaign for one month
Content lives on Chemengonline.com for three months

Features:
»» Content appears on client-specific BrandConnect landing page
»» Promotion of content alongside relevant news stories in category pages
»» One shared email blast promoting content
»» Social media promotions on Facebook, Twitter, and LinkedIn
»» Analytics dashboard including content engagement

GOLD – $10,500
One content asset
Content promotion campaign for two months
Content lives on Chemengonline.com indefinitely

Everything in Silver +:
»» Two dedicated email blasts promoting content (one per month) up to 5K
»» One week promotion in daily and weekly newsletter of your choosing per month
»» Banner ads rotating in Chemengonline.com promoting your content up to 10,000 impressions per month
»» One native ad running on Chemengonline.com including home page, up to 10,000 impressions     
»» Enhanced analytics report including the performance of promotions and the company names of engaged users

PLATINUM – $22,000
Two content assets
Content promotion campaign for four months
Content lives on Chemengonline.com indefinitely

Everything in Silver +:
»» Four dedicated email blasts promoting content (two per content)
»» One week promotion in daily and weekly newsletter of your choosing per month per content piece
»» Banner ads rotating in Chemengonline.com promoting your content up to 25,000 impressions per content piece
»» One native ad per piece of content running on Chemengonline.com including home page, up to 25,000 impressions each
»» In-browser slide-in message for one week per asset per month
»» Two full-page BrandConnect print ads (one per piece of content) leveraging your content use for the digital campaign.
»» Custom analytics report including company names and title of engaged users

Ask your sales rep about Lead Generation, Enhanced Analytics and Content Creation services. Click here to download the PDF.